The Nitty-gritty of Writing
for the Search Engines
You've begged and pleaded with me to finish my special report.
Well...I finally got off my butt and did it! I'm very pleased with
the results, and I think you will be too.
So what exactly is this special report?
Well, it's called "The
Nitty-gritty of Writing for the Search
Engines,"
and it costs $49. It's not hundreds of pages -- just 27.
They are 27 pages of pure content and real-life examples -- no fluff.
Which means you can probably read it in an hour or two.
As with everything I write, it's nothing tricky or confusing or
even
anything that you couldn't have thought of yourself (if you chose
to
think about it for awhile). In fact, you're gonna read it and say,
"Sheesh...this is soooooo obvious and such common sense."
You'll
probably even kick yourself for not having thought of it all yourself.
So why should you buy something that's all common sense? Good
question! Let me ask you another one. When you read this newsletter,
do you often find yourself saying, "DUH! Why didn't I think
of that?"
C'mon...you know you do. It'll be the same thing when you read my
special report. You will definitely have some "duh" moments.
What I bring to the table with this report (and what you probably
don't have), is my many years of training copywriters to write for
the
search engines. Not to mention all of my own SEO copyediting
experience for client sites.
To be clear, this report is definitely *not* a copywriting guide.
If
you want to learn copywriting in general, please purchase Karon
Thackston's Step-By-Step Copywriting
Course. (Between her course
and this special report you will have all your copywriting bases
covered!)
My report assumes you already have some copywriting ability. In
fact,
I believe those that can benefit most from it are copywriters who
already have their craft down to an art but want to start taking
on
some "writing for the search engines" work for clients.
After all,
that's where the money is. Spend $49 on this report, and with a
little practice, you'll be able to start charging folks a whole
lot
more for SEO copywriting as opposed to your usual plain-vanilla
writing. Seriously. Ask any current SEO copywriter and they will
confirm to you that they charge more for SEO writing because it
is a
specialized skill.
It's not just copywriters who should purchase this report though.
Any
SEO consultant who has to edit his or her clients' pages to better
utilize their targeted keyword phrases will also want to read it.
If
you're a consultant who thinks you simply have to stick the keyword
phrases into a header tag, or place them randomly throughout the
copy,
you *definitely* need this book! Ever wonder why your SEO clients
fight your copywriting changes tooth and nail? It's because they
stink! You're probably thinking only about the search engines and
not
your clients' site visitors. That just won't cut it anymore. My
techniques will not only help your clients' sites in the search
engines, but their site visitors as well. This makes for a happy
client!
Now, if you've heard my "Writing for the Search Engines"
session at
conferences, the report will be familiar to you. It's basically
the
same stuff I talk about there, only fleshed out into more words
and
some additional examples. If you forget what you heard me say at
a
conference, you may certainly want a copy of the report to jog the
old
memory. However, if you took good notes, you may not need the report.
You'd have to decide that for yourself.
If you've never heard me speak, you will find that the information
and
ideas presented in the report have never been published anywhere
by
anyone else. Not in any of my articles, not in anyone's articles.
It's not often one can say that about stuff having to do with search
engine optimization these days. However, I'm confident that this
is
true in this case. (At least for now, until someone comes along
and
steals my stuff as inevitably happens!)
At any rate, I've babbled on long enough about this. You can learn
more and purchase the special report here.
|
